The political center is having a moment in the U.S. Senate race in Texas, but it's not likely to last
In both the Presidential and U.S. Senate races, efforts by the candidates to portray their opponents as extremists while presenting themselves as comparatively moderate and bipartisan has had mixed effects. Overall, this messaging is resonating more with candidates’ partisans in the state than with their opponents’ base voters, making these tactics likely to be more successful at mobilizing partisans than at persuading the opposition's voters that their own candidate is too radical. Nor do the ostensible efforts to scare independents with claims of ideological extremism seem to be having the effects the campaigns desire. A closer look at the University of Texas / Texas Politics illuminates how the efforts at contrasting moderation with extremism have fared – but also suggests that the surprising attraction of the middle in Texas politics is likely to be fleeting once the U.S. Senate race is settled and behind us.
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